Once in a while you will want to change something on the design of a piece of content without changing the general style of the component.
This is where instance styling comes in.
In the example below we want to change the background of the component to a darker color but we don't want other and future instances of this component to keep the existing lighter background.
Hover over the component you want to create an instance off.
Click the light green paintbrush button to the right.
The platform is now duplicating all design panels of the general component and creating an instance.
When you hover over the component you will see that the right paintbrush icon button is dark and the left general component style button is light green. This was reversed before.
It indicates that this component has an instance.
When you click the paintbrush instance icon you can change the same properties. The difference is that this will only affect this instance of the component.
In the example above we changed the background to a darker blue.
Learn more about content styling: http://knowledge.sitemanager.io/sitemanager-design/design-editor/content-styling