How to add Google Tag Manager

With Google Tag Manager (GTM) you can manage and deploy 3rd-party code snippets (GA, Google Ads, etc.) on your website —called tags— without having to modify the source code. In this article, we'll show you how to connect to GTM.

In this article

Step 1: Install the Google Tag Manager upgrade

Step 2: Connect to your Google Tag Manager account

Note:
You need a Google account to set up a Google Tag Manager account. 


Step 1: Install the Google Tag Manager upgrade

  • Log in to the web project to which you want to add Google Tag Manager

  • Navigate to Project > Upgrade Project.

  • Select SEO and Analytics.

  • Find the Google Tag Manager block, and click Add to site.


  • Confirm by clicking Install.

Step 2: Connect to your Google Tag Manager account

  • If you exited the previous window, navigate to Project > Tokens and API Keys
  • Click on the pencil icon next to Google Tag Manager.

  • Enter your GTM ID in the field Value API Key/Token.

    Note: The Google Tag Manager ID is the same as the Container ID and has a GTM-XXXXXXX format. 


  • Click Save and you're all set!

Remember to publish all pages after adding the Google Tag Manager key to your project.